Free Entertaining, Educational iPad Book for Kids Available Now; Chimps Should Be Chimps, Designed for Early Readers, Explores World of Chimpanzees

Chicago, IL (PRWEB) December 03, 2011

Lincoln Park Zoo?s Project ChimpCARE announced the release of a new children?s book for iPad?, Chimps Should Be Chimps, that can now be downloaded for free from the App StoreSM. ChimpCARE is an initiative aimed at heightening awareness about the welfare of chimpanzees across the United States.

Chimps Should Be Chimps is designed for early readers aged 3 ? 8 years and offers an interactive and engaging story that aims to educate and inform kids ? and their parents - about chimpanzees.

?Too often, first impressions about chimpanzees are formed by seeing them dressed in human clothes performing in movies or television shows,? said Steve Ross, PhD, founder of Project ChimpCARE. ?Unfortunately, recent research suggests that these impressions can be lasting and have detrimental consequences for this endangered species.?

Chimps Should Be Chimps provides kids, and their parents, with a different impression ? one that looks at life from a chimpanzee?s perspective. Through rhyming, lyrical prose, the story is told through the eyes of two chimpanzee characters: wise old Poe and his granddaughter Lulu who live amongst other chimpanzees at a local zoo.

The engaging story is highlighted with bright, colorful and playful illustrations which seem to come to life with the stroke of a finger on the iPad screen. This multisensory book includes the sounds of waterfalls, music and birds that help bring the characters to life.

The story highlights things that chimpanzees love to do including climbing and swinging in trees, fishing for termites, building nests and playing with other chimpanzees. The story also carefully conveys a message about things that do not make chimpanzees happy, such as being separated from their mother at an early age and being isolated from their peers so they can be used for performance in movies or circuses.

?The inspiration for the book came from trying to talk to my own kids about chimpanzees,? explained Ross. ?The story aims to relate how chimpanzees deserve to be free from these antiquated practices of being dressed up for human amusement. But perhaps just as importantly, it conveys to kids the importance of being yourself and believing in what comes naturally to you.?

Ross expresses hope that the children's book will not only reach a younger generation who will be active in changing the world to be a better place for wildlife, but it will give their parents, who might be reading along to them, a new perspective on these important issues.

Chimps Should be Chimps was created in partnership with Manning Productions. Learn more about this free iPad book, see illustrations, view the book trailer and get detailed behind the scenes interviews about the creation of this children?s app and the work of Project ChimpCARE by visiting http://www.chimpsshouldbechimps.com.

ABOUT CHICAGO?S LINCOLN PARK ZOO

Chicago?s Lincoln Park Zoo, a historic landmark founded in 1868, is dedicated to connecting people with nature by providing a free, family-oriented wildlife experience. A leader in conservation science both globally and locally, the zoo exemplifies the highest quality animal care and educational outreach. The not-for-profit zoo, managed by The Lincoln Park Zoological Society, is a member-supported organization and one of the nation?s only free, privately managed zoos. For more information, call 312 -742-2000 or visit http://www.lpzoo.org.

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Bethesda Personal Training Studio, Irons Fitness, Voted One of the Best New Gyms by the Readers of Bethesda Magazine, 2011

Bethesda, Maryland (PRWEB) December 31, 2011

Bethesda personal training studio, Irons Fitness, was recently voted one of the best new gyms by the readers of Bethesda Magazine, 2011. Irons Fitness, is a state-of-the-art, personal training studio designed to maximize the personal training experience in a comfortable, attractive, and fun environment. It is a studio for those who feel intimidated by large gyms or who want a more personal, private, training experience. There is simply nothing like it in the DC area.

Irons Fitness clients currently range in age from 18 to 75. They are busy executives and stay-at-home moms, students and active seniors. It doesn't matter if someone is in shape or out of shape, Irons Fitness is ideal for anyone wanting to lead a healthier, happier lifestyle and to train with knowledgeable, caring, and fun trainers.

Irons Fitness has created a space outfitted with the finest equipment made today. This includes: Keiser Strength Equipment, Keiser bikes, Woodway Treadmills, Precor Ellipticals, TRX suspension trainers, and Matrix Krankcycles. This is the same equipment used by NFL, NBA, NHL and Major League Baseball teams. Why does this matter? Because it allows clients to get the safest, most effective, most efficient workout possible.

The studio is founded by Nick Irons, personal trainer, author, and ultra-endurance athlete. Nick made national headlines when he became the first person in 70 years to swim the length of the Mississippi River and the first to swim it with the locks and dams of its "modern" form. His 1,550-mile swim was to raise national awareness and funding for multiple sclerosis (MS) research, the disease his dad lives with. He continued his mission on behalf of MS by completing a 10,000 mile bike ride around the perimeter of the United States.

He is joined by a "dream team" of trainers, including Kim Teri, who was voted Bethesda's Best Personal Trainer 2008 & 2010 by Bethesda Magazine, Colin Cooley, holds a Master?s Degree in Exercise Science and is an adjunct faculty member at American University in Washington, DC, Robert Terri who combines his extensive experience and expertise in health, dance and fitness to train, teach and develop elite fitness programs, and David Taylor who is a former World Champion Powerlifter and a European and World Record Holder in the deadlift.

Together they have over 25 years of combined experience. Several have advanced degrees in exercise science. All hold advanced certifications. They have been nationally ranked athletes. And they have been featured in nearly every form of media in the country, including: The Today Show, Good Morning America, ESPN, USA Today, The Washington Post, The Washingtonian, and Bethesda Magazine.

Irons Fitness specializes in by-appointment-only one-on-one personal training. Clients work hand-in-hand with a member of an outstanding team of certified personal trainers to achieve amazing results.

Irons Fitness also offers small-group personal training sessions. Two or three friends work together with a personal trainer. Lots of fun?always effective.

Also offered are group weight loss classes, with high-calorie burning workouts combined with nutritional counseling from a registered dietician. These classes offer a powerful combination guaranteed to take off the pounds.

TRX Suspension training classes will step up even the most advanced workout.

Visit http://www.IronsFitness.com for more information or to sign up for a free introduction to the studio.

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